A logo is your brand's most visible symbol — it appears everywhere, from a business card to your website, from product packaging to a social media profile. A good logo is simple, memorable and recognisable at any size.
We design unique logos that reflect your brand's character and deliver them in vector format, with every variant you need for print and digital use.
What you get
- Vector format
- Multiple variants
- All formats
How a logo gets made
The work starts with questions, not sketches: what do you sell, who do you sell it to, how do your competitors look, and what is the character of the brand — serious, friendly, premium, technical? A logo drawn without those answers is just a nice picture, not a brand.
Next comes sector and competitor research, sketching in several directions, and 2-3 distinct concepts presented to you. On the chosen route we refine colour, type and proportion.
Finally the logo is delivered in every format, with written guidance on which variant to use where.
What you receive
The logo is built in vector format (SVG, AI, EPS, PDF), which means it scales from business-card size to billboard size without losing quality. PNG versions with transparent backgrounds are included for digital use.
To make the set complete we also produce: horizontal and vertical lockups, an icon-only mark, black-and-white and single-colour versions, variants for light and dark backgrounds, plus social media profile and favicon sizes.
What separates a good logo
Simplicity — a busy logo stops being readable once it shrinks. The place your logo appears most is usually a small profile picture on a phone, not a billboard.
Recognisability — it has to hold up with the colour removed. Stamps, faxes, receipts and engraving are all still real.
Fit — a law firm and a children's shop cannot share a tone. Shape and colour should convey the brand's character at a glance.
Longevity — fashionable effects (gradient shadows, mirror reflections) date within a few years. We favour forms that will still work in ten.
Frequently asked questions
How long does logo design take?
Usually 1-2 weeks, covering research, concept development, revisions based on your feedback and delivery in every format. It moves faster when the brand's direction is already clear.
How many options do you present?
We start with 2-3 genuinely different concepts — the point is to settle the direction, not to pick between near-identical variants. Once you choose one, revisions continue on that route by agreement.
Who owns the copyright to the logo?
You do. On handover all rights pass to the client — you can use it for any purpose with no further payment. The source (vector) files are yours as well.
Do I need just a logo or a full brand identity?
For a business starting small, a logo and a core palette is often enough. If you will appear across several channels at once — website, social, print, packaging — a branding package with a colour palette, typography and usage rules prevents the inconsistency that otherwise creeps in.